Finish Strong Toolkit

5 DAYS LEFT, 5 REASONS TO GIVE

With only five days left to pledge through the 2017 CFC, let’s rally together to finish strong! For the first day of this five-day countdown, we’re focusing on reasons to give through the CFC, both humorous and sincere. In addition to the images and animation for social media we have also provided “Reasons to Give” videos provided by campaigns around the country and overseas as additional tools for promotion.

5 Days Left Toolkit - 2017 CFC Finish Strong Toolkit.docx


4 DAYS LEFT, FIND A CAUSE 4 YOU

With four days left to give, we’re focusing on the many causes represented by charities in the CFC. The engagement for this day is based on a quiz that participants can take to determine their cause. Whether they’re not sure which cause to support or just want to see if the quiz can get it right, we’re hoping for high engagement on this day.

4 Days Left Toolkit - 2017 CFC Finish Strong Toolkit.docx


3 DAYS LEFT, 3 ACTIONS TO TAKE

3 Actions to Take On the third day of the countdown we are focusing on the three actions of the campaign – give, volunteer, and tell your story. On this day, we are asking the Federal community to complete the three steps and be ambassadors for the campaign by encouraging at least three coworkers to take action through the CFC.

3 Days Left Toolkit - 2017 CFC Finish Strong Toolkit.docx


2 DAYS LEFT, 2 WAYS TO GIVE

2 Day left icon With only two days left to give, we’re honing in on the two different ways to make a donation – online or paper – with a bit of fun and humor. The Federal community can use the decision tree to decide whether online or paper giving is a better fit for them.

2 Days Left Toolkit - 2017 CFC Finish Strong Toolkit.docx


1 DAY LEFT, 1 COLLECTIVE IMPACT

1 Day left icon It’s the final day to give through the CFC. We want to have a strong giving message on this last day and thank donors for their generosity throughout the campaign. Emphasize the last chance to give and Show Some Love with the thank you video provided.

1 Day Left Toolkit - 2017 CFC Finish Strong Toolkit.docx


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